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States » SouthPosted at: May 12 2025 9:19PM


MERCs operating in 29 blocks in Kerala providing employment to NHGs

Thiruvananthapuram, May 12 (UNI) Micro Enterprise Resource Centres (MERCs) are operating in 29 blocks across 13 districts in Kerala providing employment to Neighbourhood Groups (NHGs) of women.
Kudumbashree's NHGs are the foundational units for women's community networks in Kerala,
The MERCs aim to provide support including financial assistance and technical training along with increasing employment and income opportunities.
They provide support to both existing and new enterprises. MERCs are Kudumbashree’s local employment centres that coordinate livelihood activities for NHG members at the block level. The MERCs aim to expand Kudumbashree micro-enterprises and develop local economies.
They provide assistance to NHG members to obtain wage-based employment, encourage innovative ideas for startups, and provide support for product marketing.
They also provide employment to NHG members by organizing job fairs. The formation of consortium of enterprises at the regional level is also a notable achievement. The project is also very helpful for Kudumbashree Auxiliary Group members.
There are systems such as call centres and help desks to improve the functioning of MERCs. MERCs work as a connecting factor between the District Missions and CDSs.
Non-Kudumbashree members can also get guidance for starting enterprises through MERCs. Funds have been allocated from the National Rural Livelihood Mission project allocation to each district for the establishment of MERCs and related activities.
This amount will be utilized for office renovation, preparation of detailed project report, working capital, infrastructure development, machinery and other equipment. The Micro Enterprise Consultants under Kudumbashree CDSs are responsible for the management of MERC.
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