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Business EconomyPosted at: Mar 31 2025 10:55PM


ITC acquires Century Pulp and Paper from Aditya Birla Group

Kolkata, Mar 31 (UNI) In a bid to strengthen its paperboard and specialty papers business, India's leading private sector diversified business conglomerate ITC Limited has signed a business transfer agreement on Monday to acquire Century Pulp and Paper (CPP) of Aditya Birla Real Estate Limited (‘ABREL’).
The acquisition will immediately add significant scale and economies to existing operations with potential for further capacity expansion, ITC said in a media release here.
It said the deal would provide locational advantage for efficient customer servicing and proximity to key raw material sources, mitigate operational risks through multi-site operations and enhance resilience across industry cycles through portfolio diversification.
ITC expects to drive structural improvement in profitability of CPP through several value unlock interventions such as capacity debottlenecking, product quality upgrade, supply chain optimisation, overhead rationalisation, and procurement efficiencies.
Established in 1984 at Lalkuan (Nainital of Uttarakhand), CPP is a well-established player in the Indian paper industry with an installed capacity of 4.8 Lakh MT per annum.
ITC’s paperboards and specialty papers business offers a wide range of products manufactured at its four facilities with an annual throughput of over

Commenting on the acquisition, B Sumant, Executive Director, ITC Limited said, “The acquisition will strengthen the market standing of our paperboards and specialty papers business and engender new opportunities in the domestic and international markets.
"The acquisition aligns with the company’s strategy of driving the next horizon of growth in the paperboards and specialty papers business by expanding capacity at a new location considering that the existing facilities are already saturated," said Sumant.


India is the fifth-largest producer of paper and paperboards in the world, with an estimated production of around 23 million MT per annum and an annual industry turnover of over Rs. 80,000 cr. India’s per capita consumption at appx. 16 Kg. per annum is low as compared to the global average of 57 Kg., reflecting immense headroom for growth.
India is one of the fastest growing markets in the world with demand for paper and paperboards growing at 6%-7% per annum, translating to incremental demand of over 1 million MT annually.
End-user industries such as FMCG, food service and quick service restaurants, pharmaceuticals, e-commerce, education and stationery and increasing demand for sustainable packaging solutions are expected to be the key drivers of growth going forward.
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