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Women entrepreneurs can turn local Himachal products into global brands: Governor

Shimla, Nov 14 (UNI) Himachal Pradesh Governor Kavinder Gupta on Saturday called upon the International Business Chamber of Commerce and Industry (IBCCI) to facilitate global market linkages for the state's women entrepreneurs, start-ups and small businesses.
Addressing the Indian Global Partnership Programme (IGPP), organised by the IBCCI in New Delhi, he said women-led enterprises, innovation and international business partnerships would play a crucial role in achieving the vision of Viksit Bharat@2047.
The programme focused on women entrepreneurship and start-ups, with participation from Brazil, South Africa, Fiji, Mongolia, Suriname and Guyana.
Congratulating the IBCCI on the initiative, Gupta said India was no longer merely a vast consumer market but was emerging as a major global hub for trade, investment, manufacturing, technology and innovation.
He said platforms such as the IBCCI could establish meaningful bridges between Indian enterprises and international markets.
Referring to Prime Minister Narendra Modi's vision of Viksit Bharat@2047, the Governor said the goal extended beyond economic prosperity and encompassed self-reliance, equal opportunities, social justice and the active participation of every citizen.
India needed to create an environment where youth became job creators, farmers gained access to better markets and women assumed leadership roles in enterprise and economic development, he said.
Emphasising women-led development, Gupta said women must move beyond being beneficiaries of government schemes to becoming decision-makers, entrepreneurs and employment generators.
He highlighted initiatives such as the Lakhpati Didi programme, Pradhan Mantri Mudra Yojana and Stand-Up India, saying these were creating new opportunities for women's economic empowerment.
Highlighting Himachal Pradesh's potential in international markets, the Governor said the state's apples and other fruits, natural and organic products, Kangra miniature paintings, Kullu and Kinnauri shawls, Chamba Rumal, handicrafts and traditional food products could acquire a distinct global identity.
"Our local products have the potential to become global brands. What they need is quality certification, better packaging, effective branding, digital marketing and access to international buyers," he said.
He said self-reliance did not mean remaining isolated from the world but strengthening India's capabilities to engage confidently with global markets. He also called upon entrepreneurs to embrace innovation, technology and the spirit of Vocal for Local.
On the occasion, the Governor felicitated distinguished personalities from government ministries, the entrepreneurial sector and corporate world.
IBCCI President Manoj Sharma welcomed the Governor. Senior government officers, diplomats, international dignitaries, women entrepreneurs and representatives of corporate houses attended the programme.
UNI BN
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