Wednesday, Mar 26 2025 | Time 17:12 Hrs(IST)
States » SouthPosted at: Mar 24 2025 7:57PM


Tap potential of youths for tourism development: Md Riyas

Thiruvananthapuram, Mar 24 (UNI) Stressing that Tourism Clubs in Kerala have a huge impact on tourism, Minister for Tourism and Public Works PA Mohamed Riyas on Monday said the potential and talent of youth must be channelised for the development of tourism sector.
Riyas said the tourism clubs have the vital responsibility of identifying new tourism destinations and introducing them on social media to firmly mark them on state’s tourism map.
The minister was speaking while inaugurating the State Workshop and State Leadership Meet for Tourism Clubs, organised by Department of Tourism at Kerala Institute of Tourism and Travel Studies (KITTS) here.
“More than 500 campuses in the state have Tourism Clubs, which have created a great impact on tourism sector. Apart from being tourism’s brand ambassadors, we need to blend their potential with the development of this key sector,” Riyas said.
Noting that aggressive marketing is the key in the emerging competitive scenario, Riyas said a state-level competition will be conducted for Tourism Club members in making short videos and reels about new tourism spots.
The Minister informed that the government is planning to create a map for high-range tourism activities like trekking and hiking.
Riyas reminded the students of the importance of proper upkeep of tourism destinations, besides strictly monitoring their hygiene and waste management.
“A mass cleaning drive will be conducted in tourism destinations on March 30,” he added.
Kerala Tourism Infrastructure Limited (KTIL) Chairman SK Sajeesh presided. Kerala Tourism Director Ms Sikha Surendran was the Chief Guest on the occasion.
Ms Surendran said tourism clubs are playing a major role in leveraging the talents of youth constructively at a time when drug menace has become a grave issue in society.
In the session on ‘Opportunities in Tourism Startups & Self Employment,’ Kerala Startup Mission (KSUM) CEO Anoop Ambika said Tourism Clubs must identify interesting spots in their respective districts and seek possibilities of improving the infrastructure of the destinations with the help of technology.
Anoop also informed that KSUM will consider providing financial aid to viable innovative ideas.
Speaking on ‘Responsible Tourism Initiative Through Tourism Club,’ Kerala Responsible Tourism Mission Society CEO Rupeshkumar K urged students to study the concept and initiatives of Responsible Tourism to build a career in the sector by tapping into the immense possibilities of this model in Kerala.
KITTS Director Dr Dileep M R; Principal Dr B Rajendran; Assistant Professor Babu Rengaraj and Kerala Tourism Club State Coordinator Sachin P were also present. Students from KITTS, various colleges and institutions attended the workshop.
UNI DS ARN
Tags: #Tap potential of youths for tourism development: Md Riyas
More News

Trough runs from South Chhattisgarh to Gulf of Mannar: Met

26 Mar 2025 | 4:37 PM

Amaravati (Andhra Pradesh), Mar 26 (UNI) The North-South trough from South Chhattisgarh to North Interior Tamil Nadu now runs from south Chhattisgarh to Gulf of Mannar across interior Maharashtra, interior Karnataka, interior Tamil Nadu at 0.9 km above mean sea level, Meteorological Centre said on Wednesday.

see more..
Chief of Army Staff visits MRC Wellington

Chief of Army Staff visits MRC Wellington

26 Mar 2025 | 3:41 PM

Chennai, Mar 26 (UNI) General Upendra Dwivedi, Chief of the Army Staff, visited the Madras Regimental Centre, Wellington on Wednesday.

see more..

No alliance discussed with Amit Shah on TN issues : EPS

26 Mar 2025 | 3:27 PM

Chennai, Mar 26 (UNI) A day after his meeting with BJP poll strategist and
Union Home Minister Amit Shah at New Delhi triggered speculations of possible
revival of alliance for the 2026 Lok Sabha polls in Tamil Nadu, AIADMK General
Secretary and former CM Edappadi K. Palaniswami on Wednesday said no
alliance was discussed with him during the meeting.

see more..

SLBC tunnel rescue operations continue: Soil excavation and water pumping in progress

26 Mar 2025 | 3:12 PM

Hyderabad, Mar 26 (UNI) Relief operations inside the SLBC tunnel continued on Wednesday as authorities intensified efforts to rescue the remaining trapped workers.

see more..

Heated debate in Telangana Assembly over Dharani and Bhu Bharati portals

26 Mar 2025 | 3:02 PM

Hyderabad, Mar 26 (UNI) A heated debate erupted in the Telangana Legislative Assembly on Wednesday over the new Bhu Bharati portal introduced by the Congress government and the Dharani portal implemented during the previous BRS regime.

see more..