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Devgad Hapus Mangoes to now carry UID code

Pune, Mar 18 (UNI) In a move to protect the authenticity of Maharashtra's delicious Devgad Alphonso (Hapus) mangoes, the fruit variety will now carry a Tamper Proof UID Seal (TP Seal) stickers, it was announced on Tuesday.
The Devgad Taluka Mango Growers Cooperative Society Limited, the registered proprietor and custodian of the Alphonso GI (Geographical Indication) tag, announced the TP Seal system for all Devgad Hapus/ Devgad Alphonso Mangoes.
Now every genuine Devgad Alphonso (Hapus) mango must compulsorily carry the TP Seal stickers if they have to be sold and marketed as Devgad Alphonso or Devgad Hapus.
The initiative aims to eliminate the sale of counterfeit/fake mangoes that are routinely being marketed and sold as Devgad Alphonso (Hapus) and ensure that consumers receive only the genuine, GI-certified mangoes from Devgad as Devgad Alphonso or Devgad Hapus, Advocate Omkar M Sapre, Board Member of the Society, told a media conference here.
The Devgad Alphonso mango, grown in Devgad Taluka of Sindhudurg district has created a name for itself for over a century and commands a premium in the market for its unique aroma and taste.
However, over 80% of the mangoes being sold as Devgad Hapus today are not actually from Devgad. Over the past three decades, inferior mangoes grown in other regions have been blatantly and routinely sold in the name of Devgad Hapus, thus robbing the Devgad farmers of their rightful market share and creating severe social and economic issues.
The Society has collaborated with Mumbai-based Sun Solutions, a company specialising in patented UID technology, to introduce this stringent identification mechanism, Sapre added UNI SP SSP
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